The Boston Globe — 2026 Boston Marathon Story

We love working with Max Espisito of Mommadoo. Through his creative direction, we collaborated on production for these impactful spots for the Boston Globe, presented by Bank of America.

True inspiration lies in the intersection of legacy, endurance, and human triumph. For this spotlight feature highlighting a Team Hoyt athlete supported by Bank of America, the objective was to craft a deeply moving, cinematic portrait that honors a legendary racing heritage while celebrating an individual athlete's modern journey. The film seeks to capture the early morning solitude of training alongside the explosive, historic energy of race day, grounding a massive legacy into an intimate, personal narrative of perseverance.